I'm sure that most bronies have started to understand that "rainbowfied" ponies are coming. There's been even more rainbows in the show as of late than normal and the rainbowfied toys have already started coming out in stores. Yes, that even means a rainbowfied Rainbow Dash, which sounds silly.
Some are hating this new development, others really like it. I guess that I fall somewhere in the middle on the matter. This is a show for little girls and little girls like rainbows. (Hell, I like rainbows in certain doses). If anyone wants to talk about the idea of rainbowfying the mane cast, feel free to comment bellow.
What I'm more interested to see is how these toys sell in a global market, especially in India. Though the idea of "tattoes" being on their hooves and forelegs seems strange to Western audiences, this idea will actually be very digestable to Indian children, because of the popularity of the mehndi (a form of temporary tattoo). Basically, a gel is put onto the hand in a pattern and then washed off. A residue temporarily stains the skin, leaving behind a colored design. This is a popular pass time for not only Indian girls and women, but also boys and men.
It's because of this, that I think that they are going to make killer sales in their Indian markets, because the colorful ponies will imitate a cultural symbol. It's similar to how, here in Texas, the Disney Princess toys, according to my mother, are always sold out of Jasmine dolls. This is because Latin girls will gravitate to Jasmine more readily, because she looks more like a family member. I predict that My Little Pony will make a killing in India. Of course, I don't really have a way to check this, so... it's just a theory...
To find out more about Mehndi, just look here:
en.wikipedia.org/wiki/Mehndi